It’s a modern day battle - Apple vs Google. Two giant corporations, both running the world in their own ways. One is the OG of smartphones, the other is newer to the game but offering some exciting tech. Both, bringing out their newest phones in October 2020. The debates around the office are endless. Some of us are hardcore Apple fans, we have had an iPhone since the early days when smartphone were smaller and battery life was less of a problem. Others jumped ship to Google when their first generation Pixel came out, made the painful transition from one operating system to another and have never looked back. So to celebrate the battle of the two new phones we thought it would only be fitting to give our own little run down of each. Because we all know when it comes to smartphones, no one sits on the fence.


The OG - Apple iPhone 12 - Released: October 23rd, 2020 - RRP from $1,199AUD

Is it just me or does Apple seem to bring out a new phone more often than most smartphone providers? I feel it was just yesterday we were being presented with the iPhone X and now we are heading into iPhone 12 territory. Apple itself describes its newest venture as “an edge-to-edge OLED display. Ceramic Shield with four times better drop performance. And night mode on every camera. iPhone 12 has it all - in two perfect sizes.”


The Pros

Well first off, it’s fast, like super fast. The iPhone 12 offers 5G speed and A14 Bionic, which is meant to be the fastest chip in a smartphone. All of the models in this year’s line up support 5G connectivity for faster downloads and uploads. This means whether you use your phone for video streaming, gaming or video calls your quality will be significantly improved.


Unlike in previous years, there are a number of different phones included in the iPhone 12 range including the iPhone 12, the iPhone 12 mini, the iPhone 12 Pro and the iPhone 12 Pro Max. The wide range of phones that differ in size, battery life and capabilities mean that there is a phone that will suit almost any budget and need.


For those of us who are keen on aesthetics, the range also comes in a couple of different fun colours including gold, graphite, pacific blue, red, white and green. 


The Cons

It’s time we discuss the elephant in the room, the iPhone 12 is not cheap. In fact, it’s one of the most expensive iPhones to hit the market to date. Starting from $1,199 RRP for the basic models including trade in, the Pro Max option will set you back $2,369 RRP.


The Newcomer - Google Pixel 5 - $999 RRP

Google is on the newer end of the game when it comes to smartphones but over the last few years have proven to know what they’re doing. Google describes their newest phone as “the ultimate 5G Google phone” and to be honest, it’s easy to see why.


The Pros

Well, the first one is easy….the price. Let’s be real here, $999 for 128GB of storage for a smartphone is amazing value for money. When comparing the Pixel to the hefty price tag of the iPhone it’s hard not to look at the difference in price. Google has kept their pricing low, which makes it an affordable phone without sacrificing quality.


The Pixel has forever been known for its exceptional camera and the Pixel 5 is no different. As usual the camera quality is second to none and it’s battery life seems to rival all other phones on the market.


And finally, it’s waterproof. Who hasn’t accidentally spilt a drink on their phone? Or maybe you enjoy a good scroll on the ‘gram in the shower? Well, the Pixel 5 is the perfect phone for you.


The Cons

There’s a couple of little gripes we have with the Pixel 5. The speaker isn’t the best and there is no headphone jack - is it that important? No. Have us Google users enjoyed using a headphone jack until now? Yes. But probably the most notable con when it comes to the Pixel 5 is the fact there is no XL option this year. One size for the year, which is slightly smaller than past phones. The phone is still great for the price - but a little bit of diversity would have been nice.


The Verdict

To be fair it’s always going to be hard to choose between two of the biggest smartphone providers in the world. For a value for money, basic, honest and hardworking phone, Pixel 5 wins hands down. But if you’re a creative, if you use your phone for things like content creation, then it’s hard to look past the iPhone 12 range. So I guess we leave it up to you - iPhone 12 or Pixel 5, who wins?

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